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Shinjiro Hohoemi from My Hero Academia in a close-framed cel-shaded anime scene with a detailed environment
The provided image is an artist's interpretation made for this entry. Details may differ from official depictions. The character and franchise remain © their respective rights holders.

Shinjiro Hohoemi

Character

Mr. Smiley robs nobody. Shinjiro Hohoemi paints, and when the police or the pros come to stop him he shows them his teeth and leaves them laughing for two hours while he gets away. He is the antagonist of the special Laugh! As If You Are in Hell.

Quirk: Smile
Eng Voice: Anthony DiMascio
Voice: Hironori Kondō
Age: 28 at first appearance, 36 currently
Status: Alive
Occupation: Villain (formerly)
First Appearance (Anime): My Hero Academia - Laugh! As If You Are in Hell
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Appearance

The forearms give him away before anything else, oversized and ending in big round hands whose fingers are ordinary. Blond hair tipped in pale green runs down his back in a ponytail, and the face beneath it is wide-mouthed and usually grinning, with large blue eyes behind a black mask. His build manages to read as lean and bulky at the same time.

He dresses like a stage act: a pink long-sleeved v-neck frilled in white at the collar and cuffs, burgundy trousers cut away in gray across the midsection and studded with yellow buttons, a yellow-buckled belt, and a red cowboy hat carrying two large paintbrushes, one bristled blue and the other magenta.

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Personality

What Shinjiro wants is for people to see his work. Rejected by art school and denied the recognition he was after, he took the walls of the city instead, and the villainy is incidental to the vandalism; his Quirk exists only to buy a head start from whoever came to arrest him, never to hurt anyone.

Izuku Midoriya reads him accurately as a man chasing a dream down the wrong road after being turned away, and being met with empathy rather than force is what lands. Shinjiro works out that he had been telling himself he was proving his critics wrong when he was really just running from them. He has no interest in heroics and no confidence as a fighter, which makes what he does next braver: when armed villains hold up the commercial building he is in, endangering the people inside and shooting holes through his artwork, he steps in and turns his Quirk on them. Afterward he turns himself in, wanting to answer for what he did and then go back to painting the honest way.

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Abilities

Smile takes hold the moment someone sees his teeth, and it leaves them laughing helplessly for two hours. Only the sightline matters, not the distance: a mirror works, and so does a live video feed, which is why he carries a small spherical projector he can lob like a ball to throw a hologram of his own grinning face into a crowd.

He is a genuinely talented painter rather than a tagger, and the brushes mounted on his hat let him lay down a finished piece in whatever colors he wants within seconds. A pair of springs clips to the soles of his shoes for the part he needs most, getting up, over and away from pursuers.

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Frequently Asked Questions

Who voices Mr. Smiley in My Hero Academia?

Mr. Smiley, whose real name is Shinjiro Hohoemi, is voiced by Hironori Kondo in Japanese and Anthony DiMascio in the English dub. He is the antagonist of the special episode Laugh! As If You Are in Hell.

Who is Mr. Smiley in My Hero Academia?

Mr. Smiley is the antagonist of the special Laugh! As If You Are in Hell, a street painter named Shinjiro Hohoemi who was rejected by art school and turned to vandalizing the city instead. His villainy is largely incidental, since his Quirk exists only to buy him an escape rather than to hurt anyone.

What is Mr. Smiley's Quirk?

Mr. Smiley's Quirk is called Smile, which makes anyone who sees his teeth laugh helplessly for two hours. It works through any sightline, including mirrors or video, which is why he carries a small projector he can throw to broadcast his grinning face into a crowd.

Why does Shinjiro Hohoemi turn himself in?

Shinjiro Hohoemi turns himself in after using his Quirk to stop armed villains who threaten people and damage his artwork inside a commercial building. He wants to answer for what he did and go back to painting the honest way.

Why does Shinjiro Hohoemi become a villain?

Shinjiro Hohoemi turns to vandalism after being rejected by art school and denied the recognition he wanted for his painting. Izuku Midoriya recognizes that he is chasing his dream down the wrong path rather than acting out of genuine malice.

Sources & Information

Looking for more on Shinjiro Hohoemi? The My Hero Academia Wiki on Fandom has a dedicated page with community notes.

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This content is original writing by Daddy Jim Headquarters based on the My Hero Academia anime series, manga, and official materials. My Hero Academia was created by Kohei Horikoshi, published by Shueisha, and animated by Bones. All rights to My Hero Academia and its characters belong to their respective owners. Episode and chapter references are cited where applicable.

Rights holders

All rights belong to their respective owners.

Character and scene imagery on this site is original artwork by Daddy Jim Headquarters, not screenshots or licensed imagery. Official cover art is used on three types of pages for editorial commentary:

  • Movie pages: theatrical posters and key visuals, credited to Bones and Shueisha.
  • Game pages: official box art, credited to the game's respective publishers.
  • Manga chapter pages: volume covers, credited to Shueisha and Kohei Horikoshi.

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