A merchant house headquartered in Trost District, the Reeves Company enters the story as a symbol of merchant greed and leaves it as an unlikely ally of the Survey Corps. Choosing sides in the coup costs founder Dimo Reeves his life and leaves his son Flegel holding the reins.
The Reeves Company (Rībusu Shōkai) is a trading enterprise run by the Reeves family out of Trost District. Leadership passes to Flegel Reeves after the murder of his father Dimo, the firm's longtime boss. Though a civilian business, the company becomes entangled with both the Military Police's First Interior Squad and the Survey Corps during the political upheaval inside the Walls.
The company first appears in an unflattering light. As Trost evacuates during the Titan invasion, Dimo wedges an overloaded cargo cart into the escape gate and refuses to abandon his goods, stalling the fleeing crowd until Mikasa Ackerman threatens his life and forces him to back down.
Its pivotal moment arrives during the uprising against the Royal Government. The First Interior Squad coerces the firm into abducting Eren Yeager and Historia Reiss, but Levi Ackerman senses that Dimo has come to genuinely care for Trost's people and persuades him to defect to the Survey Corps. The planned handover becomes bait meant to lead the soldiers to Rod Reiss; Kenny Ackerman anticipates the ruse and slaughters Dimo along with the employees present, missing only Flegel, who hides in the woods. The killings are pinned on the Survey Corps until Hange Zoë convinces Flegel to fight back. He goads the Interior Police into admitting the murders in front of witnesses, a confession that clears the Corps' name and swings public feeling behind the coup, after which he proclaims himself the company's new boss.
The firm keeps supporting the military afterward, providing the meat the soldiers eat on the eve of the operation to retake Wall Maria, which is how Flegel and the people of Trost know to see them off. Years later the company is entrusted with rebuilding Shiganshina District, an effort thrown into disarray when the military abruptly clears the district of civilians.

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The Reeves Company is a merchant trading house headquartered in Trost District, run by the Reeves family. It becomes an unlikely ally of the Survey Corps after its founder, Dimo Reeves, is killed for choosing to defect during the coup against the Royal Government.
Dimo Reeves built and led the Reeves Company out of Trost District. He initially blocked an escape gate with an overloaded cargo cart during the Titan invasion of Trost, but later agreed to help the Survey Corps against the Royal Government and was killed by Kenny Ackerman for it.
Reeves refers to the family running the Reeves Company, a Trost District trading firm. Dimo Reeves founded and led the company until his murder, after which his son Flegel Reeves took over as boss.
Dimo Reeves was killed by Kenny Ackerman and the Anti-Personnel Control Squad, along with several employees, after agreeing to help the Survey Corps expose the Royal Government. Only his son Flegel survived by hiding in the woods.
Flegel Reeves took control of the Reeves Company after publicly exposing his father's true killers, which cleared the Survey Corps' name. The company went on to supply the military and was later entrusted with rebuilding Shiganshina District.
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